1. Contact information
110 Traders Cross, Bluffton, SC 29909, U.S.A.
T: +1 239-326-3030
2. Collection and storage of personal data and nature and purpose of its use
a) When visiting our website
When visiting our website, information is sent automatically to our website’s server by the browser being used on your device. This information is saved temporarily in what is called a log file. The following information is saved without you doing anything and stored until it is automatically deleted:
- name of the page viewed
- date and time of viewing
- volume of data transmitted
- message on whether the page was viewed successfully
- description of the type of Web browser used
- operating system used
- the last site visited by you
- your IP address
The data listed above is processed by us for the following purposes:
- to ensure our website establishes a connection smoothly
- to ensure it is convenient to use our website
- to analyse system security and stability, and
- for other administrative reasons
The legal ground for processing data is GDPR article 6(1)(f). Our legitimate interest is the result of the above listed purposes for which we collect data. Under no circumstances do we use the data collected for the purpose of making inferences about you as a person.
b) When using our contact form
If you have questions of any kind, we offer you the option of contacting us using a form provided on our website. To use the form, you must enter your first name, last name, a valid email address and phone number so that we know whom the enquiry is coming from and so that we can respond to it.
When personal data is processed for the purpose of contacting us, it is done in accordance with GDPR article 6(1)(b) on the basis of your specific enquiry.
The personal data collected by us so that you can use the contact form will be deleted automatically once your enquiry has been resolved, unless we are legitimately entitled to retain it (e.g. for a specific order) for further processing.
3. Sharing data
Your personal data is not shared with third parties other than for the purposes listed below.
We only share your personal data with third parties if:
- you have given your explicit consent in accordance with GDPR article 6(1)(a)
- it is necessary to share your data as per GDPR article 6(1)(f) and there is no reason to suggest that you have an overriding, legitimate interest in not having your data shared
- there is a legal obligation to share your data in line with GDPR article 6(1)(c)
- if it is necessary to perform contracts we have with you as per GDPR article 6(1)(b), provided the sharing is lawful
However, you generally also have the option of activating a setting in your Internet browser so that you are informed when cookies are saved and can allow or reject those cookies, or even delete cookies that have already been saved.
Please use your Internet browser’s help function to find information about changing its settings. Please note that certain functions of our website may potentially not work if you deactivate cookies.
Cookies do not allow servers to read private data on your computer or data that has been saved on your computer by another server. They do not cause any harm to your computer and do not contain any viruses.
Cookies are used on the basis of GDPR article 6(1)(f): we process your personal data to improve the functionality of our website. Therefore we are required to process your data to safeguard our legitimate interests.
5. Use of Google Analytics
We use Google Analytics, a Web analytics service provided by Google Inc., 1600 Amphitheatre Pkwy, Mountain View, CA 94043, United States.
Furthermore, you can prevent the data that is generated by the cookie and that relates to your usage of the website (including your IP address) from being saved and processed by Google by downloading and installing the browser plug-in available through the following link. (http://tools.google.com/dlpage/gaoptout?hl=en)
Our use of the aforementioned analytics tool is based on GDPR article 6(1)(f): we process personal data to analyse usage behaviour and are therefore required to do so to safeguard our legitimate interests.
6. Use of Google’s marketing services
We use various marketing and remarketing services, referred to here as ‘Google marketing services’, provided by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States.
The information generated by the cookie and tags about your use of this website is usually transmitted to a Google server in the US and stored there. However, as IP anonymisation has been activated for this website, Google abbreviates your IP address within the member states of the European Union or European Economic Area before it is transmitted. User data that is processed for Google marketing services is therefore generally pseudonymous, meaning that Google stores and processes only relevant data on the basis of cookies and pseudonymised user profiles that do not include the names or email address of users. This in turn means that, from Google’s point of view, advertising is administered and displayed for the person whose system has the cookie, regardless of who this may be, as opposed to a specific, identified person. This is not the case if a user explicitly allows Google to process the data without pseudonymising it. The information collected from users by Google marketing services is transferred to Google and stored on Google’s servers in the United States.
The Google marketing services used by us include the Google ‘AdWords’ online advertising system. With Google AdWords, each AdWords customer receives a separate conversion cookie. Cookies therefore cannot be traced via the websites of AdWords customers. The information obtained by using the conversion cookie is used to create conversion statistics for AdWords customers who have opted to use conversion tracking. AdWords customers see the total number of users who have clicked on their advertisement and been forwarded to a website featuring a conversion tracking tag. However, they do not receive any information that can be used to identify users personally.
Moreover, we may use the Google ‘Tag Manager’ to integrate Google Analytics and Google marketing services with our website and administer them.
More information about Google’s use of data for marketing purposes can be found in the summary at: https://policies.google.com/technologies/ads?hl=en, while Google’s privacy notice can be seen at: https://policies.google.com/privacy?hl=en.
If you would like to object to interest-related advertising by Google marketing services, you can manage your settings and opt-out options for Google at: http://www.google.com/ads/preferences.
Our use of the aforementioned marketing services is based on GDPR article 6(1)(f): we process personal data to improve our products and create audience-specific advertisements, and are therefore required to process personal data to safeguard our legitimate interests.
7. Rights of the data subject
You, as the data subject, have the following rights:
a. Right to information
You have the right to obtain from us confirmation as to whether or not personal data concerning you is being processed.
b. Right to rectification, erasure and restriction of processing
You furthermore have the right to obtain from us:
- the rectification of inaccurate personal data concerning you without undue delay (right to rectification)
- the erasure of personal data concerning you without undue delay (right to erasure), and
- the restriction of processing (right to restriction of processing)
c. Right to data portability
You have the right to receive the personal data concerning you, which you have provided to us, in a structured, commonly used and machine-readable format and to transmit that data to another controller.
d. Right to withdraw
You have the right to withdraw your consent at any time. The withdrawal of consent will not affect the lawfulness of processing based on consent before its withdrawal.
e. Right to object
If the processing of personal data concerning you is necessary for the performance of a task carried out in the public interest (GDPR article 6(1)(e)) or to safeguard our legitimate interests (GDPR article 6(1)(f)), you have the right to object to processing.
f. Right to complain
If you believe that the processing of personal data concerning you infringes the GDPR, you have the right to lodge a complaint with a supervisory authority without detriment to any other legal remedies.
8. Changes to this privacy statement
We reserve the right to amend this privacy statement if there are changes to relevant legislation, the service or the processing of data. However, this reservation applies only in respect of statements regarding data processing. Where it is necessary to obtain user consent or where parts of the privacy statement contain provisions for the contracts we have with users, changes will only be made with the consent of the users.
Users will generally be able to learn of any changes through this privacy statement.